Planning Permission has been granted for 8 contemporary homes on Comber Road in Dundonald. The design process utilised virtual reality to allow the developer to visualise the proposals and the same technology will now be used in the marketing of the development, allowing potential purchasers to view the homes before they have been constructed.
“In a world where tablets and mobile devices are so readily available and technology is making such fast advances it is important to be ‘current’ with these”
“The VR allows us to bring a development alive. In a way it’s like taking the purchaser to the movies and selling them their dream. With competition in every sector of business, using VR gives the developer an advantage on house sales and also it’s a great design tool if used early in the process.
I see VR as the future of online marketing and house sales. It lets the purchasers view their new home from any location whether in the Estate agents office, to sitting in a park on the other side of the world!”
Clarke Kennedy – Springfield Developments
Construction is due to commence in early 2017.